NAMA

PROJECT NAME
NAMA – Human Intelligence




DATE
January 2024

PROJECT TYPE
Mascot Design

DESCRIPTION
Developed during a digital frugality workshop led by Geoffrey Dorne, NAMA is a conceptual mascot exploring an ethical, human-centered vision of artificial intelligence. Challenging resource-intensive systems, the project promotes accessible, transparent tools mindful of their environmental impact. Conceived as a friendly digital assistant inspired by classic Tamagotchi mechanics, NAMA embodies a trustworthy AI built to encourage human exchange, proposing a socially responsible paradigm for everyday human-machine interactions.